Hey Dallas, Texas. What is a flat fee MLS listing?

Looking to sell your home in Dallas, Texas? Real estate agents have it easier than ever before thanks to the internet, but some things haven't changed – like their sky-high commission rates. In fact, with rising home prices, it's getting harder to justify paying such steep fees. That's where DFWCityhomes comes in. Our flat fee MLS listing Services can help you save big on commissions, so you can keep more money in your pocket. Say goodbye to those outdated 6% rates and hello to a better way of selling your home.

About Dallas, Texas

Dallas, Texas, also known as Big D, is a city with a wide range of opportunities and plenty of space for people looking to relocate. It is known for its business opportunities, affordable housing, higher education options, vibrant arts and entertainment scene, and friendly residents. More people moved to the Dallas-Fort Worth area in 2021 than any other region according to online real estate marketplace company, Zillow. With a population of almost 1.3 million, Dallas is a diverse city that can accommodate a variety of people.

Dallas is located in North Texas and is the central hub of the largest inland metropolitan area in the US that does not have a navigable connection to the sea. The city and nearby Fort Worth were developed due to the construction of major rail lines, which facilitated the transport of cotton, cattle, and later oil in North and East Texas. If you are considering moving to Dallas, there are resources available to help you understand why so many people have chosen to call this city home. However, you'll want to act quickly, as others may also be considering making the move.

Dallas is a transportation hub with four major interstate highways converging in the city and a fifth interstate loop surrounding it. This, along with the construction of Dallas/Fort Worth International Airport, one of the busiest airports in the world, has made Dallas a strong industrial and financial center and a major inland port. The city is the economic center of the Dallas-Fort Worth-Arlington metropolitan area, which had a population of almost 8 million in 2021.

Dallas' economy is primarily based on banking, commerce, telecommunications, computer technology, energy, healthcare and medical research, and transportation and logistics. The metropolitan area's economy is the fourth largest in the US, with a real GDP of $477 billion in 2020. In 2022, the area became the second fasting growing employment center in the country, with more than 3.6 million non-farm jobs. The Dallas-Fort Worth-Arlington metropolitan area is home to 42 of the Fortune 1,000 companies in the US.

See What People Are Saying About DFWCityhomes

  • PJ Joy
    PJ Joy
    2021-04-04
    Google

    Tod Franklin brings in years of experience as real estate broker and is excellent with his knowledge of the real estate market, he is very thorough and meticulous in the process to be followed for listing a home and selling it and guides you every step of the way. I must say that Tod wins you over with his calm demeanor, confidence and places one at ease through this whole process. The pictures and videos he takes are excellent and truly shows the home in its true and excellent form in the listing and to top it all the monetary value for the services provided by DFWcityhomes is exceptional. The office staff are great to interact with, especially Bell who is very quick in responding to emails and answer any queries you may have in a prompt manner. I would highly recommend Tod Franklin/DFWCityhomes for your next home purchase or sale.

  • Chris Kraemer
    Chris Kraemer
    2021-04-04
    Google

    Todd has done a great job selling our houses. He runs a smooth team that communicates well and works efficiently!

  • N C
    N C
    2021-04-04
    Google

    Tod was a professional from beginning to end. I'll definitely use him on any future real estate deals in the future and strongly recommend him.

  • Linda Busch
    Linda Busch
    2021-04-04
    Google

  • Anne Gray
    Anne Gray
    2021-04-04
    Google

    I cannot say enough about Tod the services he provides with DFW City Homes. We hired him on a Flat fee Service basis. In the beginning, he met us at our home and reviewed all of the listing contract and then assisted us with our listing and pricing. He then took professional pictures of our home, provided a sign for our yard, and provided a key lock for realtors to have access. A few days later, he had completed the MLS listing, sent it to us for approval, and then posted it on multiple websites. He also signed us up for a website that allows us to receive notifications for showings which allows the owner to approve or disapprove/move the showing times. That website also sent reviews of the home by the agents that showed the home, a very helpful feature. A few times we had realtors (and one individual that was unrepresented by a realtor) reach out to Tod to express interest and/or ask questions. Tod was always very prompt and very professional in forwarding information to us to respond. We had a contract on the home within 6 days. Tod helped to facilitate our negotiations by giving his professional advice on the contract and guided us on contractual verbiage and laws. We were able to close on the home in less than one month. All in all, it was a wonderful experience. We would HIGHLY recommend DFW City Homes and Tod to anyone looking for a Flat Fee Service listing.

  • Awesome company! We had a wonderful experience with Todd and his team. Everyone provided top notch customer service throughout the entire process.

  • Tod Franklin is the realtor at this agency. For a great value, he provides full service. He explained the process and the market situation and helped sell our house at the right price. He took good pictures of our house and was prompt in responding to any of our questions.

  • Kendra Thornock
    Kendra Thornock
    2021-04-04
    Google

    Tod helped us for the second time sell our home and was great. We wish we could have used him to purchase our home for a second time but this time we were relocating out of state. Tod does so much to help in the sales process, he takes great pictures, does a thorough video walkthrough, his market research is spot on and he is able to answer any question. Our sales process hit some bumps along the way and Tod was patient and continued to diligently work with us even when our first buyers fell through after stringing us along for months. The help Tod provides for the cost is almost unbelievable and we would use him again in a heartbeat. Thanks so much Tod!

  • Tammy Patchin
    Tammy Patchin
    2021-04-04
    Google

    I have had the pleasure of using Tod on my last two home sells. He provides great value / quality and was always very responsive. His compensation model is perfect, not only for Investor who don't need some of the extra frills that come with a full price brokerage but, also for homeowners who feel the same. I will be using Tod for all my future transactions.

  • Wickey Creech
    Wickey Creech
    2021-04-04
    Google

    Please read this if you are looking to buy or sale a home / property. We have worked with Tod Franklin (DFWCityhomes.com) on three separate properties over the past few years. Tod has always been very professional, friendly, and our best interest is his first priority. We are happy to be able refer Todd as the realtor of choice knowing he will do as much for every client as he can. We are sure the DFWCityhomes (Tod Franklin) flat rate fees to sale a property along with his rebate when purchasing a new build home cannot be beat. Using DFWcityhomes will definitely save you money. We appreciate everything Todd has done for us. Wickey & Carol Creech

Frequently Asked Questions

What is a Flat Fee MLS Listing?

In a Flat Fee MLS Listing arrangement, a seller contracts with a real estate broker to list their property on the MLS (Multiple Listing Service) for a flat fee instead of paying the traditional percentage-based commission to the listing agent. This allows the seller to save money on the listing side of the transaction while still getting the exposure and marketing benefits of the MLS.

When sold, the seller is responsible for paying the buyer’s agent commission, which is typically around 2-3% of the sale price. This type of arrangement can be beneficial for sellers who want to save money on the listing side of the transaction and have some experience in real estate transactions, but it is important to note that the seller may need to handle aspects of the selling process themselves.

What is a Buyer Rebate?

When buying a home, the seller pays a buyer agent commission. Our rebate is one-third of that commission paid back to you as an incentive to do business with us. You save a lot of money and can use your rebate for anything you want.

What is a Multiple Listing Service (MLS)?

An MLS is a centralized database used by real estate brokers and agents to share information about properties for sale, providing detailed information including the listing price, property features, location, and other important details, and increasing visibility for potential buyers.

The MLS is run by local or regional realtor associations, and offers full market exposure to buyers and sellers, with more than 800 associations across the USA. According to National Association of Realtors (NAR), MLS transactions accounted for about 92% of home sales in 2020. Overall, the MLS promotes transparency and efficiency, making it easier for buyers and sellers to connect and complete real estate transactions.

MLS listings are an essential tool for both buyers and sellers in the real estate market. Buyers can use the MLS to search for properties that meet their specific criteria, while sellers can use the MLS to get full exposure to the marketplace, offering their properties to a large audience of potential buyers. Overall, the MLS helps to promote transparency and efficiency and makes it easier for buyers and sellers to connect and complete real estate transactions.

What is a For Sale By Owner (FSBO)

FSBO is a real estate transaction where the seller chooses to sell their property without an agent. The seller assumes responsibilities such as pricing, marketing, negotiating offers, and managing the closing process. FSBO transactions are typically undertaken by sellers who want to save money on real estate commissions or have experience in the real estate industry.

However, FSBO transactions can be challenging as the seller may lack the experience and resources of an agent. It is important for sellers to weigh the pros and cons before deciding to go this route. Working with a reputable and experienced real estate agent or broker can provide valuable expertise and guidance throughout the selling process.

What is the difference between a Flat Fee MLS Listing and traditional Realtor® 6% listing service?

A Flat Fee MLS Listing is different from a traditional 6% listing in how the real estate agent is compensated. In a traditional listing, the seller pays a percentage-based commission of typically 5-6% of the sale price to the listing agent, who then splits that commission with the buyer’s agent. In contrast, a Flat Fee MLS Listing involves a flat fee paid by the seller to the agent for listing the property on the MLS, with the commission paid to the buyer’s agent usually specified separately. While the fee structure is the main difference, there are also differences in the services provided.

In a traditional listing, the listing agent handles most aspects of the selling process, while in a Flat Fee MLS Listing, the seller is responsible for some tasks. It is important to research providers and understand what services are included in the fee. Using a Flat Fee MLS Listing can avoid the conflict of interest in dual agency, where an agent represents both the buyer and the seller. Ultimately, the choice of listing service depends on the seller’s goals, preferences, and comfort level with the selling process.

What questions should I be asking brokers and agents?

What are the fees and commissions?
Do you help with pricing strategies?
How will you market my property?
How will you schedule appointments?
What is your track record?
How do you provide representation?
Who is the central point of contact for buyers and buyer agents?
Do you provide transaction and closing assistance?
How long will it take to get my listing in MLS?
How are documents completed and signed?
How do you communicate with me?
Who is the point of contact?
*Some features excluded in the Limited Flat Fee listing Service

What should I do to get my home ready to sale?

The way you sell a home and live in a home are different things. The foremost number one thing to do is, “declutter” counters, walls and rooms. I walk into showings all the time and the garage is stacked floor to ceiling with Tupperware crates of removed clutter. Clean and make attractive all rooms, furnishings, floors, walls and ceilings. Make sure the basic appliances and fixtures work and get rid of leaky faucets and frayed cords. Make the house smell great.

Should I make repairs to sell my home?

Making repairs leads to a better sales price and a faster sell. It’s not always an easy decision about what to do and how much to spend. Your market analysis and agent should assist you in making repair decisions.

How will I see where my home is shown on the Internet?

It is simple, in considering listing services, enter the property address and Google search some of their active listings. After your listing is live, Google search your property address. You will see all the major sites on the first page. 

We make sure to list your home on a wide range of websites, including Realtor.com®TruliaZillow, and various real estate firms. In addition, we also post your listing on social media platforms such as FacebookTwitterPinterest, and more.

What are the steps involved in selling my home?

Selling a home requires an accurate asking price and understanding of selling options. Homeowners can choose to sell on their own through a For Sale By Owner (FSBO) arrangement, but this can be complex and time-consuming. Many prefer working with an experienced real estate broker or agent, who can provide expertise, guidance, and support throughout the process.

Steps include determining the home’s value, establishing timeline and budget, choosing a listing service, preparing the home for sale, marketing the home, receiving and reviewing offers, negotiating the sale, completing the sale, and moving out. These steps can be complex, which is why many homeowners prefer to work with a brokerage such as DFWCityhomes. Click here to Submit a Request For a Proposal.

What is a REALTOR®?

REALTOR® is a federally registered collective membership mark which identifies a real estate professional who is member of the NATIONAL ASSOCIATION OF REALTORS® and subscribes to its strict Code of Ethics.


Our Track Record

I'm excited to announce that after 18 years of providing dedicated service, our clients have collectively saved over $10,000,000 in commissions! Among these savings are over $1,100,000 for clients who found unrepresented buyers and were able to avoid any selling costs. On top of that, we've distributed more than $330,000 in incentive rebates to over 100 satisfied buyers. These remarkable achievements are a true testament to our commitment to providing high-quality, cost-effective real estate services to our clients.

Tod G. Franklin – Realtor®, Broker, Owner, and multi-million dollar producer at DFWCityhomes

DFWCityhomes is an established and highly regarded Flat Fee MLS Listing Service company in Texas. We have been providing dedicated service for almost two decades delivering personalized service to each client. As the best Flat Fee MLS Listing Service in Texas, we offer affordable and excellent service, while our track record showcases our commitment to professionalism, integrity, and customer satisfaction.

Visit our MLS listing comparison chart and Flat Fee MLS Listing Services to see a detailed breakdown of the different plans and their features.

You can Contact Us or call (214)-207-0210 to speak with a Realtor® and find out how we can save you time and money.

About Dallas, Texas

Dallas, Texas, also known as Big D, is a city with a wide range of opportunities and plenty of space for people looking to relocate. It is known for its business opportunities, affordable housing, higher education options, vibrant arts and entertainment scene, and friendly residents. More people moved to the Dallas-Fort Worth area in 2021 than any other region according to online real estate marketplace company, Zillow. With a population of almost 1.3 million, Dallas is a diverse city that can accommodate a variety of people.

Dallas is located in North Texas and is the central hub of the largest inland metropolitan area in the US that does not have a navigable connection to the sea. The city and nearby Fort Worth were developed due to the construction of major rail lines, which facilitated the transport of cotton, cattle, and later oil in North and East Texas. If you are considering moving to Dallas, there are resources available to help you understand why so many people have chosen to call this city home. However, you'll want to act quickly, as others may also be considering making the move.

Dallas is a transportation hub with four major interstate highways converging in the city and a fifth interstate loop surrounding it. This, along with the construction of Dallas/Fort Worth International Airport, one of the busiest airports in the world, has made Dallas a strong industrial and financial center and a major inland port. The city is the economic center of the Dallas-Fort Worth-Arlington metropolitan area, which had a population of almost 8 million in 2021.

Dallas' economy is primarily based on banking, commerce, telecommunications, computer technology, energy, healthcare and medical research, and transportation and logistics. The metropolitan area's economy is the fourth largest in the US, with a real GDP of $477 billion in 2020. In 2022, the area became the second fasting growing employment center in the country, with more than 3.6 million non-farm jobs. The Dallas-Fort Worth-Arlington metropolitan area is home to 42 of the Fortune 1,000 companies in the US.

See What People Are Saying About DFWCityhomes

  • PJ Joy
    PJ Joy
    2021-04-04
    Google

    Tod Franklin brings in years of experience as real estate broker and is excellent with his knowledge of the real estate market, he is very thorough and meticulous in the process to be followed for listing a home and selling it and guides you every step of the way. I must say that Tod wins you over with his calm demeanor, confidence and places one at ease through this whole process. The pictures and videos he takes are excellent and truly shows the home in its true and excellent form in the listing and to top it all the monetary value for the services provided by DFWcityhomes is exceptional. The office staff are great to interact with, especially Bell who is very quick in responding to emails and answer any queries you may have in a prompt manner. I would highly recommend Tod Franklin/DFWCityhomes for your next home purchase or sale.

  • Chris Kraemer
    Chris Kraemer
    2021-04-04
    Google

    Todd has done a great job selling our houses. He runs a smooth team that communicates well and works efficiently!

  • N C
    N C
    2021-04-04
    Google

    Tod was a professional from beginning to end. I'll definitely use him on any future real estate deals in the future and strongly recommend him.

  • Linda Busch
    Linda Busch
    2021-04-04
    Google

  • Anne Gray
    Anne Gray
    2021-04-04
    Google

    I cannot say enough about Tod the services he provides with DFW City Homes. We hired him on a Flat fee Service basis. In the beginning, he met us at our home and reviewed all of the listing contract and then assisted us with our listing and pricing. He then took professional pictures of our home, provided a sign for our yard, and provided a key lock for realtors to have access. A few days later, he had completed the MLS listing, sent it to us for approval, and then posted it on multiple websites. He also signed us up for a website that allows us to receive notifications for showings which allows the owner to approve or disapprove/move the showing times. That website also sent reviews of the home by the agents that showed the home, a very helpful feature. A few times we had realtors (and one individual that was unrepresented by a realtor) reach out to Tod to express interest and/or ask questions. Tod was always very prompt and very professional in forwarding information to us to respond. We had a contract on the home within 6 days. Tod helped to facilitate our negotiations by giving his professional advice on the contract and guided us on contractual verbiage and laws. We were able to close on the home in less than one month. All in all, it was a wonderful experience. We would HIGHLY recommend DFW City Homes and Tod to anyone looking for a Flat Fee Service listing.

  • Awesome company! We had a wonderful experience with Todd and his team. Everyone provided top notch customer service throughout the entire process.

  • Tod Franklin is the realtor at this agency. For a great value, he provides full service. He explained the process and the market situation and helped sell our house at the right price. He took good pictures of our house and was prompt in responding to any of our questions.

  • Kendra Thornock
    Kendra Thornock
    2021-04-04
    Google

    Tod helped us for the second time sell our home and was great. We wish we could have used him to purchase our home for a second time but this time we were relocating out of state. Tod does so much to help in the sales process, he takes great pictures, does a thorough video walkthrough, his market research is spot on and he is able to answer any question. Our sales process hit some bumps along the way and Tod was patient and continued to diligently work with us even when our first buyers fell through after stringing us along for months. The help Tod provides for the cost is almost unbelievable and we would use him again in a heartbeat. Thanks so much Tod!

  • Tammy Patchin
    Tammy Patchin
    2021-04-04
    Google

    I have had the pleasure of using Tod on my last two home sells. He provides great value / quality and was always very responsive. His compensation model is perfect, not only for Investor who don't need some of the extra frills that come with a full price brokerage but, also for homeowners who feel the same. I will be using Tod for all my future transactions.

  • Wickey Creech
    Wickey Creech
    2021-04-04
    Google

    Please read this if you are looking to buy or sale a home / property. We have worked with Tod Franklin (DFWCityhomes.com) on three separate properties over the past few years. Tod has always been very professional, friendly, and our best interest is his first priority. We are happy to be able refer Todd as the realtor of choice knowing he will do as much for every client as he can. We are sure the DFWCityhomes (Tod Franklin) flat rate fees to sale a property along with his rebate when purchasing a new build home cannot be beat. Using DFWcityhomes will definitely save you money. We appreciate everything Todd has done for us. Wickey & Carol Creech

Frequently Asked Questions

What is a Flat Fee MLS Listing?

In a Flat Fee MLS Listing arrangement, a seller contracts with a real estate broker to list their property on the MLS (Multiple Listing Service) for a flat fee instead of paying the traditional percentage-based commission to the listing agent. This allows the seller to save money on the listing side of the transaction while still getting the exposure and marketing benefits of the MLS.

When sold, the seller is responsible for paying the buyer’s agent commission, which is typically around 2-3% of the sale price. This type of arrangement can be beneficial for sellers who want to save money on the listing side of the transaction and have some experience in real estate transactions, but it is important to note that the seller may need to handle aspects of the selling process themselves.

What is a Buyer Rebate?

When buying a home, the seller pays a buyer agent commission. Our rebate is one-third of that commission paid back to you as an incentive to do business with us. You save a lot of money and can use your rebate for anything you want.

What is a Multiple Listing Service (MLS)?

An MLS is a centralized database used by real estate brokers and agents to share information about properties for sale, providing detailed information including the listing price, property features, location, and other important details, and increasing visibility for potential buyers.

The MLS is run by local or regional realtor associations, and offers full market exposure to buyers and sellers, with more than 800 associations across the USA. According to National Association of Realtors (NAR), MLS transactions accounted for about 92% of home sales in 2020. Overall, the MLS promotes transparency and efficiency, making it easier for buyers and sellers to connect and complete real estate transactions.

MLS listings are an essential tool for both buyers and sellers in the real estate market. Buyers can use the MLS to search for properties that meet their specific criteria, while sellers can use the MLS to get full exposure to the marketplace, offering their properties to a large audience of potential buyers. Overall, the MLS helps to promote transparency and efficiency and makes it easier for buyers and sellers to connect and complete real estate transactions.

What is a For Sale By Owner (FSBO)

FSBO is a real estate transaction where the seller chooses to sell their property without an agent. The seller assumes responsibilities such as pricing, marketing, negotiating offers, and managing the closing process. FSBO transactions are typically undertaken by sellers who want to save money on real estate commissions or have experience in the real estate industry.

However, FSBO transactions can be challenging as the seller may lack the experience and resources of an agent. It is important for sellers to weigh the pros and cons before deciding to go this route. Working with a reputable and experienced real estate agent or broker can provide valuable expertise and guidance throughout the selling process.

What is the difference between a Flat Fee MLS Listing and traditional Realtor® 6% listing service?

A Flat Fee MLS Listing is different from a traditional 6% listing in how the real estate agent is compensated. In a traditional listing, the seller pays a percentage-based commission of typically 5-6% of the sale price to the listing agent, who then splits that commission with the buyer’s agent. In contrast, a Flat Fee MLS Listing involves a flat fee paid by the seller to the agent for listing the property on the MLS, with the commission paid to the buyer’s agent usually specified separately. While the fee structure is the main difference, there are also differences in the services provided.

In a traditional listing, the listing agent handles most aspects of the selling process, while in a Flat Fee MLS Listing, the seller is responsible for some tasks. It is important to research providers and understand what services are included in the fee. Using a Flat Fee MLS Listing can avoid the conflict of interest in dual agency, where an agent represents both the buyer and the seller. Ultimately, the choice of listing service depends on the seller’s goals, preferences, and comfort level with the selling process.

What questions should I be asking brokers and agents?

What are the fees and commissions?
Do you help with pricing strategies?
How will you market my property?
How will you schedule appointments?
What is your track record?
How do you provide representation?
Who is the central point of contact for buyers and buyer agents?
Do you provide transaction and closing assistance?
How long will it take to get my listing in MLS?
How are documents completed and signed?
How do you communicate with me?
Who is the point of contact?
*Some features excluded in the Limited Flat Fee listing Service

What should I do to get my home ready to sale?

The way you sell a home and live in a home are different things. The foremost number one thing to do is, “declutter” counters, walls and rooms. I walk into showings all the time and the garage is stacked floor to ceiling with Tupperware crates of removed clutter. Clean and make attractive all rooms, furnishings, floors, walls and ceilings. Make sure the basic appliances and fixtures work and get rid of leaky faucets and frayed cords. Make the house smell great.

Should I make repairs to sell my home?

Making repairs leads to a better sales price and a faster sell. It’s not always an easy decision about what to do and how much to spend. Your market analysis and agent should assist you in making repair decisions.

How will I see where my home is shown on the Internet?

It is simple, in considering listing services, enter the property address and Google search some of their active listings. After your listing is live, Google search your property address. You will see all the major sites on the first page. 

We make sure to list your home on a wide range of websites, including Realtor.com®TruliaZillow, and various real estate firms. In addition, we also post your listing on social media platforms such as FacebookTwitterPinterest, and more.

What are the steps involved in selling my home?

Selling a home requires an accurate asking price and understanding of selling options. Homeowners can choose to sell on their own through a For Sale By Owner (FSBO) arrangement, but this can be complex and time-consuming. Many prefer working with an experienced real estate broker or agent, who can provide expertise, guidance, and support throughout the process.

Steps include determining the home’s value, establishing timeline and budget, choosing a listing service, preparing the home for sale, marketing the home, receiving and reviewing offers, negotiating the sale, completing the sale, and moving out. These steps can be complex, which is why many homeowners prefer to work with a brokerage such as DFWCityhomes. Click here to Submit a Request For a Proposal.

What is a REALTOR®?

REALTOR® is a federally registered collective membership mark which identifies a real estate professional who is member of the NATIONAL ASSOCIATION OF REALTORS® and subscribes to its strict Code of Ethics.


Our Track Record

I'm excited to announce that after 18 years of providing dedicated service, our clients have collectively saved over $10,000,000 in commissions! Among these savings are over $1,100,000 for clients who found unrepresented buyers and were able to avoid any selling costs. On top of that, we've distributed more than $330,000 in incentive rebates to over 100 satisfied buyers. These remarkable achievements are a true testament to our commitment to providing high-quality, cost-effective real estate services to our clients.

Tod G. Franklin – Realtor®, Broker, Owner, and multi-million dollar producer at DFWCityhomes

DFWCityhomes is an established and highly regarded Flat Fee MLS Listing Service company in Texas. We have been providing dedicated service for almost two decades delivering personalized service to each client. As the best Flat Fee MLS Listing Service in Texas, we offer affordable and excellent service, while our track record showcases our commitment to professionalism, integrity, and customer satisfaction.

Visit our MLS listing comparison chart and Flat Fee MLS Listing Services to see a detailed breakdown of the different plans and their features.

You can Contact Us or call (214)-207-0210 to speak with a Realtor® and find out how we can save you time and money.