We are Highly Competent Flat Fee Real Estate Professionals
DFWCityhomes is a Flat Fee MLS Listing Service, Buyer Rebate, and Full Service Realtor® Agency. Hence, at a fraction of the cost, our REALTORS® represent buyers and sellers in the Dallas-Fort Worth (DFW) region. In addition to a great savings, our clients experience full real estate agent representation at all levels. Additionally, our real estate service is hassle-free, proven, and effective.
We love explaining how our real estate services can save you time and money.
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For details: Check out our Services
You Ask: What is a Flat Fee MLS Listing?
Our accomplishments include
- Listed, purchased, sold, leased $218 million of 655 properties
- Average selling cost of 3.5% and savings of $4.4 million compared to 6% agents
- Average buyer savings of 1% of $210,000 to 78 Purchasers
Accomplishments as of inception in 2004 through EOY 2018.
Are you interested in learning more? See these articles
- What is a Buyer Rebate?
- What is a Flat Fee MLS Listing?
- What’s the difference between a Flat Fee MLS Listing and Full Service MLS Listing?
- Do you have any hidden fees?
- 16 reasons DFWCityhomes Flat Fee MLS Listing Service is better than other flat fee MLS listing services?
- What is the difference between DFWCityhomes Full Service MLS Listing and that of a traditional 6% Agency?
- What is Full Representation? What does that mean?
High Quality Results and Service You Can Trust
First of all, our real estate services are honest and affordable and designed for creating long-term high trust relationships. Subsequently, we take pride in our honesty, deep experience, excellent representation and excellent communication.
Even more, we take pride in high-quality results and value high trust relationships. As a result, we have many repeat and referral clients. Our efforts put real savings in the pockets of our clients. Consequently, we eliminate the conflicts of interest inherent the traditional REALTOR® model.
Because of our efforts, outstanding competence is the reward of our model. Whereas, conflicts of interest are cut out and that sets us apart in our success. Above all, our relationships are our most valuable asset. Accordingly, we serve our client’s interest before our own and flourish by doing so.
Most importantly, the Code of Ethics of the NATIONAL ASSOCIATION OF REALTORS® guides our way of conduct to our clients and the public.
Finally, what are people saying about DFWCityhomes?
9243 Vinewood Drive, Dallas
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a week ago
This is my 3rd time to close on a sale with Tod. The quality of his pictures and knowledge of what is happening at that moment in real estate is in valuable. He will be patient through your search for a new home as well. -
a month ago
"Tod was very meticulous with his services every step of the way from listing to sale of our property in Prosper, TX. We were really impressed with his tech-savvy "dashboard style" process status online. Information, communication, … More and execution are very essential in the process. We had one offer within 6 hours of listing and two within 24 hours of listing! Key characteristics of Tod are his friendly personality, enthusiasm, energy, drive, and a good business acumen. These characteristics often distinguish the great agents from good ones!" - Ravi
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3 months ago
Saw listing on MLS this morning. You did an excellent job no one else could have listed any better. Thank you for all your time much appreciated
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4 months ago
Tod Franklin is very knowledgeable about the condo market. His suggestions helped me quite a bit when pricing my unit. His picture taking was excellent and I'm sure it contributed to a quick sale. He was always there to help me … More with any questions and concerns. I highly recommend him - you will be in good hands with Tod!
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4 months ago
Great experience!! Tod is fantastic and have already started referring him to my fiends. Extremely happy with the process and transaction.
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5 months ago
We dropped the selling price $76,000 over a four month period.Tod was always available and returned my emails promptly.When the buyer was asking for repairs that I didn’t think were reasonable, Tod stepped in and helped.Thank you Tod. … More
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a month ago
Todd sold two rental investment homes and the experience was great. Todd gave excellent service and made the whole process pleseant. I will use DFWCityhomes for all my investment and Personal home sales. FYI, My neighbor used Todd and got … More a above ask price offer on the first day their homes was listed !!!!
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4 months ago
About 2 years ago I sold my house with a "full service" realtor. After a bad experience, I didn't want to pay 3% again when it came time to sell my next house. Tod took better pictures, was more responsive, and did a better … More job walking us through the process than the "full-service" realtor. I never once felt that the cheaper price impacted the service I received. Tod actually found and corrected the mistakes made by the buyer's (3%) agent . We had a full offer within about 2 weeks and closed quickly. I would recommend Tod to anyone.
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a month ago
About 2 years ago I sold my house with a "full service" realtor. After a bad experience, I didn't want to pay 3% again when it came time to sell my next house. Tod took better pictures, was more responsive, and did a better … More job walking us through the process than the "full-service" realtor. I never once felt that the cheaper price impacted the service I received. Tod actually found and corrected the mistakes made by the buyer's (3%) agent . We had a full offer within about 2 weeks and closed quickly. I would recommend Tod to anyone.
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in the last week
Update:
I have now worked with Tod for about 4 years and always have a great result. His service and communication are excellent. I even recommended him to my sister when she had to sell.
Great experience working with Tod and DFWCityhomes. … More As an active real estate investor, I have worked with many agents both on the buy and sell side. Tod absolutely exceeded expectations from start to finish. I will certainly use his service on my next transaction and whole heartedly recommend him to anyone looking for Great service and a reasonable price. Thanks for all your hard work and expertise!!
Michael P., McKinney, TX -
3 weeks ago
Tod was Great! very responsive to questions and helpful through the entire process. Highly recommend.
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3 weeks ago
I recently used Tod Franklin at DFW Cityhomes for the sale of a property that I inherited and I could not be more thrilled about his representation of the home. Tod was able to secure a full price contract and walked me through the whole … More process without me even having to worry about it once. I’m absolutely thrilled with Mr. Franklin’s representation of the sale of the home and I’d use him again if needed for the sale or purchase of the home. I’m happy to refer everyone I know to him.
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a month ago
I needed to sell my house after only living there a year and would not have been able to do so without Todd's Flat Fee Service (i.e. I sold it for what I bought it for without losing all of my equity to commission). I was impressed … More by his photographs, which are the biggest selling point online, and he was just as responsive as a full service agent.
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2 months ago
Incredibly reliable & effective company. Tod is a consummate professional & truly assists throughout the entire home selling process. High quality experience from start to finish & excellent follow up throughout. Very grateful … More to have found Tod & his valuable expertise. Highly recommend DFW Cityhomes!
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3 months ago
I can’t recommend Tod enough!! He was a great realtor from start to finish. He patiently showed us a lot of houses, never pushing us to make a quick decision. He is very observant to detail and knowledgeable about what to look for in … More the structure of a house. He was a skillful negotiator and gave very wise counsel on our contract. We bought and sold our house with Tod and when things were not going well on our selling side, he was very responsive and attentive to get all the issues worked out. He has been in the industry a long time and understands all the intricacies and options available. He is a great professional and a very kind person. This is our second house we bought with Tod and second house we sold with him and we would never consider any other realtor! He has handled every obstacle with incredible skill.
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4 months ago
Working with DFWCityhomes was simple and straightforward. Tod was quick to communicate with us so we were never left with questions. We worked together on a sales strategy which ended in our home selling over asking. I have already recommended … More him to friends and family. I highly suggest you call him and consider his services.
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3 months ago
Tod was very patient helping us sell our home after it fell out of contract many times and had over 50 showings. The pictures he took were very impressive and his communication with me was great during the whole process. Best bang for the … More buck.
Frequently Asked Real Estate Questions
A “Flat Fee MLS Listing” refers to the practice in the real estate industry of a seller entering into a service agreement with a Realtor® that accepts a flat fee rather than a percentage of the sale price for the listing side of the transaction.
When buying a home, the seller pays a buyer agent commission. Our rebate is one-third of that commission paid back to you as an incentive to do business with us. You save a lot of money and can use your rebate for anything you want.
Today, through more than 800 local and regional MLS Realtor® associations across the USA, brokers share information on properties they have listed and invite other brokers to cooperate in their sale in exchange for compensation if they produce the buyer. Sellers benefit by increased exposure to their property. Buyers benefit because they can obtain information about all MLS listed properties while working with only one broker.
Abbreviated as FSBO, a home offered for sale without the assistance of a Realtor®. As a FSBO, you’re responsible for everything from start to finish. Pricing, staging, listing, marketing, negotiating, forms, contracts, legal compliance, and closing the transaction are your responsibility. FSBO’s receive a ton of calls from agents trying to get an MLS listing.
The cost of the listing is a fixed amount not a percentage.
Upfront set up fees are common with Flat Fee MLS Listings.
Features are bundled differently and vary with different providers.
Flat Fee MLS Listings avoid conflicts of interest.
We know the FSBO seller does all the work to avoid agent fees and commissions. For starters, to market any property in MLS, you have to pay a buyer agent commission. Typically, that is 3% or 50% of what would have been paid to a traditional 6% Realtor®. When you go the bare bones Flat Fee MLS route, the broker at a minimum is responsible for creating the listing, scheduling open houses and making any updates. If you want additional help with pictures, lock box, signs, flyers, showing service, negotiating, closing, market analysis, you may pay more.
What are all the fees and commissions? (Avoid hidden fees)
Do you help with pricing strategies? (Get a market analysis and explanation)
How will you market my property? (MLS, photos, web sites, sign, flyer)
How will you schedule appointments? (You or a showing service)
What is your track record? (Past performance, how many deals are you working)
How do you provide representation? (Who is the point of contact, who handles negotiation)
Do I have to speak to buyers and their agents? (You or agent)
Do you provide transaction and closing assistance? (You or agent)
How long will it take to get my listing in MLS? (Days or weeks)
How do you communicate with me? (Email, text, phone, help desk)
It is critically important that you fully understand your costs and timing obligations before pricing your home, executing and negotiating a contract. Your agent should help you understand your closing expenses at the time of the listing based on your approximate list price. When an offer is received, contract terms can be different based on timing and terms and another evaluation is required to correctly understand the offer in hand.
Buyer agent fees are always confusing. Real estate is a unique industry in that the Seller sets and pays the representation fee for the Buyer. The compensation system was developed to encourage cooperation between Brokers and promote fairness. With this system, cooperating agents can know what earnings to expect without becoming a party to a transaction. The amount you pay is negotiated in your listing agreement, typically 3%.
The way you sell a home and live in a home are different things. The foremost number one thing to do is, “declutter” counters, walls and rooms. I walk into showings all the time and the garage is stacked floor to ceiling with Tupperware crates of removed clutter. Clean and make attractive all rooms, furnishings, floors, walls and ceilings. Make sure the basic appliances and fixtures work and get rid of leaky faucets and frayed cords. Make the house smell great.
Making repairs leads to a better sales price and a faster sell. It’s not always an easy decision about what to do and how much to spend. Your market analysis and agent should assist you in making repair decisions.
It is simple, in considering listing services, enter the property address and Google search some of their active listings. After your listing is live, Google search your property address. You will see all the major sites on the first page.
When making a decision to sell your home, you need to establish a strategy that covers timing and cost based on your needs. While some sellers successfully sell their homes on their own, a For Sale By Owner (FSBO) arrangement is complicated and risky requiring a great deal of personal time and expertise through the process. For this reason, most people consider the fee paid to a real estate Broker worth the investment, for the convenience, time savings, and overall guidance provided. In choosing any MLS Listing Service, make sure you understand what will be provided and at what cost.
REALTOR® is a federally registered collective membership mark which identifies a real estate professional who is member of the NATIONAL ASSOCIATION OF REALTORS® and subscribes to its strict Code of Ethics.
DFWCityhomes is a member of MetroTex, the largest REALTOR® association in North Texas and fourth largest real estate association in the USA. MetroTex operates its MLS and provides programs to its over 20,000 member professionals involved in all aspects of real estate.